Sometimes we get so caught up in the day-to-day -- writing the sermon, preparing the choir, arranging the Bible studies, meeting with the stewardship committee, keeping the deacons happy -- that we occasionally lose sight ....
Have you been in a church marketing funk lately? Do you need an extra dose of inspiration? Here is a list of books, speakers, magazines and online tools that have encouraged me these past months. ....
Yesterday morning I was reading the opening verses in the Gospel of John. Beautiful verses. Powerful. "In the beginning was the Word, and the Word was with God, and the Word was God. He was ....
Think of your church marketing plan like your budget. Before putting pen to paper, you pray, seek God's vision for the church, establish goals, set your calendar. With your church's vision, mission, goals and calendar ....
Churches, like many institutions, often operate out of silos. Worship has its thing. Youth is doing its thing. Evangelism/outreach/missions is doing what it does best. Communications/marketing is going from group to group, trying to organize ....
I've learned that the quickest way to look like I've lost 10 pounds is to suck in my gut. And when I suck that puppy in, I get a brief glimpse of what I could ....
We often make this mistake. The lapse is not always intentional. It's often simply a result of moving too fast or coasting on autopilot or riding the waves of past success. What is the mistake? ....
I can't say that anyone has ever knocked on my door and brought me a loaf of fresh baked bread. But I can say that in one week two people from two different churches told ....
If you're spending money, time or energy on a church marketing strategy, be ready to answer this important question: Why? If your answer is "We've always done it that way" then you have a lot ....
Churches should take a lot of time to plan next year's calendar. Administrators should think through each and every event, making sure that key events don't overlap with other key events. Then you need to ....