If people visit your church and you fail to give them a “next step” — aka a call to action — then you’ve wasted an opportunity.
What does a call to action look or sound like?
“Please join us for lunch. Our treat!”
“Will you stay and join us for Sunday school?”
“What questions do you have for us?”
“How can we pray for you this week?”
“May we visit you and bring you a gift?”
“Come back tonight for our evening prayer time.”
“Be our guest at the choir concert.”
When people visit you for the first time, what’s their next step?