People need to see the faces of starving children
Nobody enjoys seeing photos or videos of abused or starving children. But advertisers and activist groups keep putting them on television. You know why? (more…)
Tag: marketing tips
Church ministry: Home makeover for a friend
When Corinn and I were preparing to move our family from Missouri to Texas, we were completelely overwhelmed. We were scrambling to pack, scrambling to paint, clean, and do all of the things to get ....
Have I been using the wrong ‘O’ word?
Our choice of words can make all the difference. I heard recently that we can often replace the word "opportunity" with the word "obligation." Let's see how it works. (more…)
Look for Golden Opportunities not Silver Bullets
Sometimes we pour so much energy into a project that we just know that this is it! This is the piece that will get us over the hump. This is the email that will clear ....
Church Marketing: The perfect logo for your church
Everybody wants a logo. (And a brochure ... but that's another story). The logo is typically one of the first steps people feel they need to take when they're developing a brand. It's believed that ....
Saturday Rewind: How do you kill a vision?
Originally posted October 30, 2012 Hand it off to a committee File it away Fail to pray about it and through it (more…)
Saturday Rewind: Billboards for Jesus
Billboards aren't cheap. And they work best when they're in the right place with the right message at the right time. Here's a way to save a lot of money on billboards and be more ....
Ministry Development: Schedule key meetings to gauge the needs of your community
It's easy to get sidetracked. Sometimes churches get so involved with meeting the needs of the congregation that it's tough to find the time to assess and meet the needs of the community. If it's ....
6 foolproof ways to grow your church
Grow in faith and love in Christ Grow in prayer Grow in service Grow in obedience Grow in giving (time, talents, and treasure) Grow in worship (more…)
New Year’s Resolution #4: Use your best Kingdom-building tool
Happy New Year! Welcome to 2013, the year you can make your biggest impact on God's kingdom. God has equipped us with all we need to work toward building His kingdom. (more…)