Church Marketing: Make it personal
I bet you had visitors at church yesterday. How are you going to follow up with them this week? (Notice I wrote "this week") An email is safe. It, like all electronic media, provides a ....
Category: external communication
Church Marketing: ‘Me, the worst of sinners’
In 1 Timothy 1:15-16, Paul writes: "Here is a trustworthy saying that deserves full acceptance: Christ Jesus came into the world to save sinners -- of whom I am the worst. But for that very ....
Church Marketing: 1 Church, 20,000 locations
I often wonder if Christ is happy with our current system of hundreds (perhaps thousands?) of Christian denominations. Most of my family is Catholic. I grew up Catholic. Now I attend the Baptist Church. I ....
Soldier’s diary from 1950 is a reminder to pray for those in harm’s way today
Last night, I came across a small diary. It was the diary kept by Corinn's grandfather, SFC Robert A. Reiff, as he fought during the Korean War. It's a hand-printed, day-by-day account of the months ....
Say ‘Thanks’ before it’s too late
It's amazing what you'll find when you're cleaning out closets. The other day, I found a graduation card with a handwritten note from David Fortney, one of my journalism professors -- a man I knew ....
People need to see the faces of starving children
Nobody enjoys seeing photos or videos of abused or starving children. But advertisers and activist groups keep putting them on television. You know why? (more…)
Tuesday Church Marketing Challenge
You know that friend you've been meaning to call? Call him.
Accountability: The truth hurts
Sometimes it takes someone from the outside to point out the obvious truth. Several years ago, a church we attended had a guest speaker at our morning service. He was a former pro basketball player, ....
Should churches pay for advertising?
If you decide you must use paid advertising, I urge you to be smart about your choices. For example, if you're approached by a savvy newspaper salesman who tells you that buying an ad for ....
Honoring a Request: Praying for JaRay’s Safe Return
[caption id="attachment_2341" align="alignright" width="300"] JaRay Wilson has been missing from her home in Weatherford, Oklahoma since October 15, 2012. The Custer County Sheriff’s office says information they’ve uncovered shows JaRay may not have went on ....